Could a new smartphone help you to run your business better?


If you give Google a few moments of your time, you’ll be able to find several optimistic blogs about how you could run your entire business using just a smartphone. Not that we’re saying the authors are wrong, and that it’s not possible; in fact, it probably is.

Still, we’re going to offer you some more practical advice instead. Here’s how a new smartphone could help you to run your business… better.

Your customers expect it

According to Smart Insights, 87% of UK consumers use mobile devices – the highest percentage across Europe. The people who are buying your product or service will be looking for you, and your competitors, on their smartphones, and will expect what you can offer them to be optimised for their screens.

The best way for you to develop a deeper understanding of your customers is to try to imagine what they want, when they want it and why. To truly see the world through your customers’ eyes, you need a smartphone in your palm right now.

It helps you to grow

Not only by putting you in touch with more people, at all times; it’s the software behind mobile technologies that will really help your business to scale up. With cloud technology, you have access to every single piece of information you need, at all times.

This means that time away from the office is no longer time away from important work. Even your financial transactions can be completed with secure, dedicated apps, further helping to ensure that your time is well spent.

It’s not as expensive as you think

Depending on the model you buy, you can get yourself a perfectly functional smartphone for a very reasonable price. Where many businesses lose a few pounds is by then taking on an extra monthly tariff – this just isn’t necessary.

With a hosted business VoIP service, you can actually integrate all of your mobile devices and desktop phones into a single, internet-based telephony service. Companies like Planet Numbers  provide this service, so save your business some cash and look into VoIP to get the most out of your new smartphone.

It saves you money and energy

What does your business spend on ink, paper and printing? Naturally, some of that will still be required, but how much neater would the office be without lingering paperwork? Having a smartphone will allow your business to go almost completely paperless, cutting down on the physical and environmental costs of paper usage.

However, this streamlining works in other ways, too – you will be able to ensure that all of your staff receive the same documentation at the same time.

It lets everyone work flexibly

Research conducted by Personnel Today has identified that almost 9 out of 10 employees regard flexibility as their leading productivity motivator.

Putting a smartphone in their hands – which many of them will already have – gives all of your staff the chance to catch up on messages before and after work, share time-sensitive information instantly, and respond to enquiries at all times.

This obviously means putting a great deal of trust in others; however, contrastingly, it is also empowering them with trust and responsibility that could make them thrive.


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